Description
This free corporate webinar explores the latest Veganuary participant data and what it reveals about consumer behaviour during January. The session covers where consumers see gaps in the market, what shapes supermarket purchasing decisions, how people shopped and ate during January, and the role of scratch cooking, ready meals and convenience foods. It also looks at which animal products participants cut back on most, alongside key challenges and wins from taking part. Guest speakers include Indy Kaur from Plant Futures on building a thriving plant-based food category, and Morvah George from ProVeg UK on policy work linking global dietary frameworks to the role of UK retailers.
